Girl groups may take over the sound of K-pop in 2023. Read on to learn about 10 female-fronted groups whose 2022 success has made them artists to watch this year.
|GRAMMYs/Jan 4, 2023 - 04:22 pm
In 2022, K-pop was defined by women. From early spring hits like [G]I-dle’s "Tomboy" and IVE’s "Love Dive," to BLACKPINK topping the Billboard 200 albums chart and then embarking on the largest world tour for a K-pop girl group, there was no shortage of achievements or great music for K-pop's leading ladies.
Renowned names like TWICE, Mamamoo, ITZY and Red Velvet thrived with new releases, festival appearances, and international tours. Soloists made exciting comebacks — as with artists from BoA, Chung Ha, and Girls’ Generation’s Taeyeon — or through long-awaited debuts, like former Iz*One members Chaeyeon and Yena, Red Velvet’s Seulgi, TWICE’s Nayeon, and many others.
2022 was also the year where legends such as Girls’ Generation, KARA and EXID returned after being inactive for years, instilling a breath of fresh hope in an industry where so few women thrive past their mid-20s. While these changes take time, hopefully their steps will open doors to a different future.
But among countless highlights and broken records, 2022’s crowning jewel has to be the solid collection of girl groups it debuted into the world. Each overflowing with potential and unique flair, GRAMMY.com rounded up 10 names — in order of debut — that are defining how K-pop will sound and look in 2023 and beyond.
Billlie
Debuting at the tail end of 2021, this septet from Mystic Story Entertainment built a peculiar niche right from the start. As it’s written on the cover of their first EP, the Billage of perception : chapter one, "we sing of the mysterious, hidden, and even dangerous B-side." Their lore features multiple dimensions in both real and dream worlds, but centers on figuring out what happened with a fictional girl named Billlie Love.
Much like their narrative, Billlie’s songs are marked by unusual titles ["M◐◑N palace" or "Mcguffins ~ Who's the Joker?" come to mind], quirky soundscapes, and eloquent performances. Early this year, main dancer Tsuki went viral for her fancam performing "GingaMingaYo [the strange world]" — which shows a small glimpse of how mesmerizing they can be.
IVE
Just five days shy of their first anniversary, IVE made history, winning a Daesang [grand prize] for Best Song of the Year at the 2022 MelOn Music Awards for their single "Love Dive." The achievement placed them as the third fastest girl group to win their first grand prize.
"Love Dive," which dominated South Korean charts for months, is a prime example of the "chaebol crush" concept that IVE crafted for themselves: girl crush, but with a hint of royalty. Hailing from Starship Entertainment, the six-member group — which includes Wonyoung and Yujin of Iz*One fame — was one of the biggest sensations of 2022, and are certainly ready to multiply that success in the following years.
Kep1er
Formed last year through Mnet’s survival show Girls Planet 999, Kep1er inaugurated 2022 with debut single "WA DA DA" on Jan. 3, 2022. Its nine members come from different backgrounds and countries [South Korea, China and Japan], but together they form a K-pop Megazord of sorts. Although their style is often bold and loud, their b-sides prove they can work with softer and sultrier styles just as well.
Kep1er is set to disband sometime in July 2024, but don’t cry — in addition to the bops yet to come, temporary groups in K-pop are often fundamental in shaping the next generation of idols [just look at how many former Iz*One members are mentioned on this list]. That said, even if Kep1er’s sound isn't much to your taste, you’re better off learning the names of some of K-pop’s future leaders.
NMIXX
The latest girl group off JYP Entertainment — home to titans like TWICE and ITZY — NMIXX debuted in February 2022 with the divisive "O.O." Bringing together multiple tempo changes, soaring chants, rock guitars and a handful of onomatopoeias, the attention-grabbing tune challenged perceptions about what makes a good song.
They confidently call their sound "MIXXPOP," and repeated its profuse nature in September’s theatrical "Dice," to much commercial success. But for those who still aren’t convinced, the sextet has also proven versatility to spare in the unstoppable beats of "Tank," the sweet joy of "Funky Glitter Christmas," and in a show-stopping cover of Seventeen’s "Aju Nice" at KCON 2022 L.A.
LE SSERAFIM
"What you lookin’ at?" LE SSERAFIM ask in their polished debut "Fearless," but the truth is that it was hard not to look at them in 2022. They were the first girl group to debut under HYBE, the entertainment label of groups like BTS, TXT, and ENHYPEN. Adding to the expectation, popular names such as Sakura and Chaewon from Iz*One and Mnet’s "Produce 48" contestant Yunjin also figured in the lineup.
While the anticipation was high, there was no better group to weather these challenges. With a name composed by an anagram of the phrase "I'm fearless," LE SSERAFIM proved that their core is made of steel and flawless releases. If "Fearless" showed what they came for, October’s neo-perreo-influenced "Antifragile" consolidated the quintet as a bold, blazing force to be reckoned with.
CLASS:y
Another girl group formed through a survival show — MBC’s "My Teenage Girl" — CLASS:y debuted in May with the ambitious "Shut Down." The track steamrolls with classic Indian instruments and relentless tempo, proving that while CLASS:y might be lesser known than their peers, they are just as talented.
The full range of their skills is on display during live performances. Radiating confidence beyond their years, they tackle styles that range from Latin-inspired mid-tempos to bouncy bangers meant to stick in your mind for days.
NewJeans
For months, it was rumored that another girl group from HYBE would be debuting under the wings of their subsidiary label, ADOR. However, no one expected their debut to be as groundbreaking as it was. NewJeans dropped "Attention" out of the blue in late July — no teasers beforehand, no info about the members, nothing.
It worked. The release gained over 1.3 million YouTube views in less than 24 hours. Following suit came music videos for all three other tracks off their exquisite self-titled EP, including 2022’s darling summer hit, "Hype Boy." With impeccably chill vibes and an aesthetic filled with Y2K nostalgia, NewJeans were one of 2022’s biggest, most rewarding surprises.
CSR
Formed entirely by 17-year-olds, CSR debuted in the summer with a kind of sound that seemed to be forgotten in recent K-pop. Bringing back memories of groups like GFRIEND and Lovelyz, these rookies' sugary, synth-filled slice of pop effortlessly stood out.
CSR’s first single "Pop? Pop!" is layered with surprises and unfaltering hope — motifs that are repeated throughout their whimsical EP Sequence: 7272 — but it was November’s fizzy "♡TiCON" that got them their first music show win on KBS’s Music Bank, settling the group as ones to watch in 2023.
mimiirose
Although YES IM Entertainment is a newly established company, its CEO is none other than Im Chang-jung — a singer-songwriter and actor known in South Korea for being "the original multi-entertainer." That said, it makes sense why mimiirose left an impression right off the gate with September’s "Rose."
Boasting confident vocals over Middle Eastern-inspired chords, "Rose" offers a fair display of their charms, with special remarks to rapper and former Girls Planner 999 contestant Yoon Jia. The two other tracks off their single album Awesome don't disappoint either. With the tropical house of "Lululu" and the trickling synths of "Kill Me More," mimiirose are primed as self-assured performers with unyielding potential.
Fifty Fifty
Under newcomer label ATTRAKT, Fifty Fifty debuted on Nov. 18 with a strong first EP, The Fifty.
Throughout its four dazzling tracks, the quartet displays various colors and a vocal maturity that is both hard to find and crucial to have. "Tell Me" starts the journey in what could be the perfect indie movie soundtrack, moving swiftly to the synthpop of pre-release "Lovin’ Me" and title track "Higher." By the time that edgy closer "Log In" arrives, you are already sold on Fifty Fifty’s magical appeal.
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K-Pop Group IVE Are Unabashedly Themselves On New EP, 'I've Mine'
Out Oct. 13, 'I've Mine' shares multiple sides of the girl group IVE. The new EP features powerful messages about self-acceptance and resilience.
|GRAMMYs/Oct 12, 2023 - 01:25 pm
For just three letters, the moniker IVE possesses a deceptively elegant ethos. Those three letters, absent an apostrophe, signify that the six-member K-pop act won't be defined by convention.
A contraction of "I Have," IVE declare — in moniker and spirit — that they will show everything they have to give. Members Yujin, Wonyoung, Gaeul, Liz, Rei and Leeseo are readying the release of I've Mine. Out Oct. 13, this six-song EP features three title tracks — a rarity in an industry where most EPs showcase just one or two.
It’s a bold move, but IVE have been shaping the landscape since their December 2021 debut. Just a week later, their single "Eleven" won on MBC’s "Show Champion," setting a record for the fastest music show win by a girl group. The song also reached No. 1 on Billboard's Hot Trending Songs Chart and held a spot on the Global 200 chart for 14 consecutive weeks.
Subsequent singles illustrate how their charm is threaded through paradoxical pillars. The darkly alluring "Love Dive" is balanced with the discoing whirlwind "After Like," which samples Gloria Gaynor's "I Will Survive." Those songs continued IVE's winning streak, netting Song Of The Year and Rookie Of The Year honors at multiple Korean award ceremonies.
Early singles unfurled this duality even further. "Kitsch" captures high school life, playfully chronicling their custom-fitted OOTD and sassy dismissal of unread DMs. Contrasting those cheeky cadences are tracks like the aspirational "Blue Blood," which cleverly riffs on the Korean tradition of using blood types to determine personality traits.
Ahead of their new EP, GRAMMY.com caught up with IVE via Zoom in Seoul. The atmosphere was charged with anticipation as the first title track, "Either Way," dropped just hours before.
"We do feel the pressure of representing our new album, but it's a very positive pressure for us. It's not a negative feeling or anything," says Wonyoung, who is seated in the center of the group. "We just pushed each other and thought about our DIVEs [fans]."
However, embracing a myriad of concepts on three title tracks was no small task. "We really wanted to express different concepts of each one," Yujin notes.
"Either Way" is a prime example of this wider artistic intent. In the accompanying music video, IVE’s typical lush and luxurious aesthetics are traded in for poignant black and white close-ups of the girls shedding tears. It is their most melancholic and cinematic project to date, evoking the emotional heartache seen in a top tier K-drama.
Vocals and lyrics get the brightest spotlight in such a stripped-back confession. Liz, sharing her favorite line on the EP says, "There is a part in 'Either Way' where the lyrics are about misunderstandings and how it creates countless images of me." Afterwards, the chorus "Either way, I'm good," underscores a powerful message about self-acceptance and resilience in the face of diverse perceptions.
A touching opening salvo, "Either Way" is part of an overarching theme: "All of the title tracks are about the idea of ‘Me,’" Gaeul explains. "'Either Way' explores how others perceive ‘Me,’ 'Off the Record' delves into how we view each other, and 'Baddie' is about discovering a new version of ‘Me.’ We hope that fans will unpack that all versions are us."
The second single, "Off the Record," is Leeseo's favorite. "It’s cutesy and fits my vibe."
As with previous IVE entries, at least one member contributed to the creation process. Wonyoung earned her third writing credit for the group with the B-side "OTT."
"I wanted to say I fall in love in an over-the-top way, like more than normal," she says, "It can be about DIVEs and saying 'I’m really into you guys.' To DIVEs it can be about [anyone they] really love. I really wanted to express a very exaggerated love through this song. I think the word OTT is kind of cute too."
DIVEs' love for IVE propelled the group to new heights. In September, IVE made their U.S. debut, captivating both coasts with dazzling performances at KCON L.A. and the Krazy K-pop Super Concert in New York.
"We were a bit nervous, but the local fans in L.A. and New York had a lot of passion and energy," Rei reminisces about the experience fondly. "They knew the chants to our songs, so we had a really fun time performing in front of them."
IVE led the coveted Dream Stage during night one of KCON. It is a special KCON tradition where fans are chosen for their exceptional dance skills and given the opportunity to perform alongside a K-pop act.
With two U.S. appearances under their fashionable belts, IVE are primed for a global scope. Wonyoung teases her giddiness to meet more DIVEs during their forthcoming world tour, Show What I Have, kicking off in Seoul next month.
"The main message we want to tell our audience is to love ourselves and to not mind other people’s words," she says. "To love ourselves and be ourselves is the most important part of life."
Listening to "Either Way" makes Wonyoung’s message ring true. As idols, they have many facets and identities: "I’ve Mine" shows the groupat their most mature and vulnerable.
It is a refreshing step forward and serves as a reminder that their greatest strength lies in their authenticity. IVE has found harmony in their identities and may just discover that they really can have it all someday.
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9 Thrilling Moments From KCON 2023 L.A.: Stray Kids, RIIZE, Taemin & More
KCON’s lineup featured over 20 acts over three nights, drawing legions of dedicated fans who experienced some of K-pop's biggest acts for the first time in the States.
|GRAMMYs/Aug 22, 2023 - 07:24 pm
For over a decade, KCON has regularly touched down in Los Angeles to create a weekend festival dedicated to all things Korean pop culture.
With a convention floor highlighting everything from K-dramas to K-beauty, the real stars of the show were, of course, K-pop idols. Along with meet-and-greets and special performances throughout the weekend, three nights of concerts brought some of the most popular K-pop stars to the U.S., including headliners Taemin, ATEEZ, and Stray Kids.
Performances at KCON festival were a display of old and new, with rising stars and more senior talent performing alongside one another. Covers of the hits of a decade ago and a variety of "name that song" games in-between sets drew the K-pop generations together, creating an environment that both older and newer fans of Korean popular music could revel in.
Headlining performances were livestreamed from the Crypto.com Arena, and by South Korean TV channel Mnet [operated by the same company, CJ ENM, as KCON].
KCON’s lineup featured over 20 acts, including Cravity, IVE, NMIXX, Taemin, Taeyong, Ateez, INI, Verivery, Kep1er, Xikers, Zerobaseone, and JO1. From groups to solo acts, read on for 10 of the most exciting moments from KCON 2023.
All photos by CJ ENM.
IVE Show Off Their "It Girl" Energy
Known for their fashionable, charming demeanor and rousing dance-pop songs that often feel better suited for stadiums than headphones, IVE’s dynamism and energetic, vocal freewheeling throughout each of their performances made it very clear why they are one of the leader’s of this generation’s K-pop "It" girls.
The six-member IVE took to the stage twice on Friday night, first to perform the nostalgia-fueled "Kitsch'' and the exuberant "Love Dive." They then came back later to perform the unique "Dream Stage," a KCON highlight where concert attendees get the chance to perform on-stage with their favorite K-pop stars. Following a competition held during the KCON convention, tens of amateur dancers joined the members of IVE in a rousing rendition of their most recent single, "I Am."
Bringing the songs off of the streaming apps and into a 20,000-arena capacity made them, and IVE’s success, feel like the sort of pop grandeur that doesn’t happen everyday.
Taemin Moved The Crowd With His Legendary Aura
Taemin and his group SHINee have rarely appeared in the U.S. and never toured as solo artists, making his appearance at KCON a rarity.
But it wasn’t just diehard fans — known as Shawol [short for "SHINee World"] — there to see Taemin. Younger performers were seen coming from backstage to witness the three-song set by the now 30-year-old icon who debuted in SHINee when he was just 14 years old.
Taemin’s distinct brand of seductive alt R&B and darker contemporary dance numbers was front-and-center as he performed "Advice," "Criminal," and "Move." Known for his genderfluid performances that push the boundaries of what male pop idols and boy band members are typified by, Taemin’s powerful set confidently and skillfully showed the thousands of fans at KCON why he is known as one of the best.
WayV & Taeyong Showcased NCT'S Sonic Diversity
Taeyong
Boy band Wayv performed in the U.S. for the first time at KCON 2023 L.A., opening the weekend’s concerts with the official KCON theme song "Poppia." Later, the sextet performed sensual fan favorite, "Love Talk," followed by their most recent single, December’s dramatic, pulsating "Phantom."
Though the act’s leader Kun was MIA, the remaining members’ first appearance in the U.S. was eagerly anticipated by their fans, known as Wayzennies, who came out in droves, passionately cheering and waving along their glowing green, leek-shaped lightsticks.
As the Chinese contingent of the larger SM Entertainment boy band brand NCT, WayV’s Ten was joined by fellow NCT member Taeyong. The pair performed their alluring 2018 duet "Baby Don’t Stop," which captivated fans with its hypnotic beats and come-hither verses. The duo are also part of cross-label boy band SuperM, and their reunion was one of the highlights of KCON’s day one concert.
The penultimate act of the night was NCT 127’s charismatic leader, with Taeyong’s two-song set giving him his chance to shine. his recent single, the groovy, funky hip-hop swagger of "Shalala" and the breezy, summertime "Gwando," a b-side on the Shalala album.
ATEEZ’s Warrior Theatrics Struck A Chord
One of the biggest draws of the weekend was boy band ATEEZ, who have become one most dedicatedly theatrical world-building teams since their debut in 2018. With lyrics and related content positioning them as some sort of Peter Pan-esque Lost Boys but also pirates [it’s complicated!], the eight-member act are fittingly bombastic, bringing their riotous tunes to stage in the most theatrical of ways, with weapons raised and flags hoisted to herald the grandeur of ATEEZ’s reign.
Declaring their presence with a wide array of songs from throughout their discography, including their debut single "Pirate King" as part of a special "Hi My First" segment, ATEEZ brought the KCON crowd into their "Wonderland" before spicing things up with "Bouncy [K-Hot Chilli Peppers]" before ending things with "From" and "Guerrilla."
Zerobaseone Excite As The "New Kidz on the Block"
Fans camped out for days to be front row for Zerobaseone's first stateside performance, creating one of the biggest draws at KCON. Also known as ZB1, were formed during this year’s competition show "Boys Planet 999" and released their first album, Youth In the Shade in July. Security had to turn people away after two members made a last-minute appearance during KCON’s convention portion.
During the show itself, ZB1 showcased their bright, rookie energy on the ebullient "In Bloom'' and "New Kidz on the block." The group later performed a "Dream Stage" version of "Here I Am," the theme song for "Boys Planet 999." In a bit of a nod to the competitive nature of ZB1’s formation, the group were joined by fan dancers who competed over their weekend for the spot on the KCON stage along with fellow performers from the competition TV show.
XG Prove That They’re Truly "Xtraordinary Girls"
Since March of last year, the girl group XG have been impressing with their fierce hip-pop anthems and sleek dance numbers. A Japanese girl group made with K-pop know-how and a rising star at music festivals, XG performed several times throughout the weekend. The group won over the convention floor on Sunday, as a sizable crowd watched XG talk to the audience and play some games.
While the majority of their formal concert set was spent putting the spotlight on their song "TGIF" and "Girl GVNG" off of September’s upcoming New DNA EP, XG performed the popular songs "Shooting Stars" and "Left Right." However, a surprise performance of 2NE1’s 2011 hit "I am the Best" remixed with elements of "TGIF" exemplified their star power.
Covers and nostalgia in general are a popular element of KCON. 2000s R&B-pop icon RAIN performed, and Kep1er — the female counterparts of ZB1 who were produced during 2021’s "Girl Planet 999" — thrilled with their own set and a cover of Girls’ Generation’s 2014 hit "Mr. Mr." JO1, a Japanese boy band produced in collaboration with CJ ENM, covered Seventeen’s hit "Super" from this year.
RIIZE Preview Their Rising Power
ON the third day of KCON, all eyes were on SM Entertainment’s forthcoming new boy band, RIIZE. Set to drop their first single album Get a Guitar on Sept. 4, the seven-member team performed singles from the album twice — first on the convention stage and then later during the final concert’s pre-show.
While a rare hurricane delaying the final night’s concert, the propulsive "Siren" and the synth-pop "Memories" gave a taste of the skill this septet have to offer, whetting appetites for SM Entertainment’s first non-NCT-associated boy band since 2016.
EVERGLOW Return To "Slay"
Not heard from since 2021’s Pirate, Everglow’s latest song "Slay" arrived on the first day of KCON. Known for their energetic, EDM-flavored songs, the girl group’s anthemic, girl power dance tracks engendered diehard fans. Anticipation was high to see what they’d perform at KCON.
While the new song "Slay" and longtime favorite "Dun Dun" thrilled, it was their finale of 2020’s hit "La Di Da" that felt truly like it heralded the return of the group; the entire arena was sing-cheering along to the rousing "Everglow, forever let’s go" chant.
Stray Kids Are Clearly At The Top Of The Class
Stray Kids debuted in 2018 with their first single "District 9" after a series of preview releases, and quickly earned a reputation for being rambunctious, self-produced and unafraid to hype themselves. Within five years, Stray Kids became one of the biggest acts in the game, selling out stadiums regularly. As the finale closers at KCON 2023, they revisited their roots, most recent hits, and long term faves to give their fans [known as "Stays"] a night to remember.
Kicking things off with their recent single "S-Class" and its braggadocios declarations and creative choreography, Stray Kids then brought it back to "District 9" as part of the "Hi My First" KCON segment, pairing their recent successes with their earliest days.
The remainder of their set was full of the unrestrained renditions of "Super Bowl," "God’s Menu" and "Topline," more recent songs that roused the crowd - and the members of Stray Kids themselves — ending KCON 2023 Los Angeles on a major high, filling Crypto.com arena roaring with cheer and dancing in approval to the S-class superstars that are Stray Kids.
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Record-Breaking Rookie Girl Group NewJeans Are "Enjoying The Ride" On New Release
On their sophomore EP, 'Get Up,' NewJeans continue to prove that they are on the cutting edge of K-pop. The five-piece teen group spoke with GRAMMY.com about their rapid rise to fame and coming into their own.
|GRAMMYs/Jul 26, 2023 - 02:17 pm
Like their name, K-pop girl group NewJeans are an atemporal classic. Despite debuting just one year ago — no teasers, no big announcements, only a delightful summer hit by the name of "Attention" — their carefully-crafted ID is both utterly cool and longingly comfortable. It’s as if they could fit anywhere, from early-aughts MTV to the most underground basement parties, but still deliver a twist.
And while some might argue that being so fluid isn’t a compliment — no one is doing it like they do. Their recently released sophomore EP, Get Up, continues to prove that NewJeans are at the cutting edge of music, blending genres like U.K. garage and favela funk into something curiously progressive, but never unpleasant. The album sold almost 1.2 million copies within 24 hours, becoming the second-largest first-day figure for a Korean girl group in history.
Formed by ADOR, a new label under HYBE [home to K-pop giants like BTS and TXT], the quintet range from 19 to 15 years old, but have reached senior prestige in the blink of an eye. Their eponymous debut EP and single album OMG both also sold over one million copies. They scored branding deals with juggernauts like McDonald's and Coca-Cola. They were featured in Time's Next Generation Leaders. And each of the members landed a high fashion ambassadorship, including with Gucci, Louis Vuitton, YSL, Chanel Korea and Dior.
But behind all the glamour, Minji, Danielle, Hanni, Haerin, and Hyein are simply teens moved by their passion for music. Their lyrics and music videos depict real-life situations: boy troubles, the complexities of friendships, growing up surrounded by technology. Stripped back from K-pop’s usual overload, they look, sound, and move relatably for their age — an aspect that made their music stand out even more.
Get Up holds that trend. Its six tracks are short snippets of a dual world, depicting the highs and lows of growing up as a woman: sweet and bubbly in "Super Shy," or in "The Powerpuff Girls" collaboration "New Jeans," but haunting and restless in tracks like "Cool With You," or the frantic "ASAP."
The night before the release, NewJeans spoke with GRAMMY.com over Zoom from Seoul. Excitement is the core feeling as they eagerly answer each question. Sometimes, they fall into laughter, or into partial dancing — one arm slide here, one shoulder bump there. As Hanni says more than once, being NewJeans is "just so much fun."
Read on to know their thoughts on what makes their music so special, their rapid rise to fame, and still feeling like kids sometimes.
Congratulations on your new EP, Get Up. What were some of the challenges of preparing this record, compared to your debut EP?
Minji: As we prepared this EP, we tried to capture multiple genres, and that also applies to our performances. We tried out waacking and some contemporary moves, and vocally speaking, I think we tried to take on new challenges too.
In your first song, "New Jeans," you sing "Look it's a new me / Switched it up, who's this / All eyes on us NewJeans." What new sides of yourself were you able to discover in Get Up?
Hyein: Because we haven't even reached our first-year anniversary yet, I think we have much more to offer and show to our audience. I always thought about us as a group that is constantly striving to bring something fresh to the public, and I feel like this album really solidified my confidence and conviction about our identity.
Although you haven’t even celebrated your first anniversary yet, NewJeans have found incredible success from the get go, and reached milestones that other groups usually take years to get to. How do you manage the pressure of having "all eyes on you"?
Danielle: First of all, we're very, very flattered by all the accomplishments, but I feel like we're still beginners, and we try to have that mindset. I think it's important to stay calm and humble about it.
You recorded the music video for "Super Shy" in Lisbon, "Attention" and "Hype Boy" in Barcelona, and you also have upcoming performances at Chicago’s Lollapalooza, Tokyo’s Summer Sonic Festival, and Music Bank in Mexico. How does getting to know other parts of the world influence your work?
Hanni: It's definitely a wonderful opportunity that we're given a chance to film our music videos overseas, and now with Lollapalooza and Summer Sonic, they’re such big international festivals, we're really looking forward to it.
These types of schedules are very eye-opening experiences, and they give us the opportunity to learn different cultures, like, this is how this city looks like, and that city looks like. It just makes the work we’re doing more exciting. I've been so grateful.
The lyrics In "ETA" depict a very relatable conversation between friends. Do any of your songs feel particularly relatable to your life?
Haerin: I think there's something that we can relate to in every song we've had until now, but if I had to pick just one, it would be "Super Shy." I find myself relating to its lyrics a lot, and the duality between the lyrics and the choreography is quite fascinating, because the performance aspect of it is really dynamic and powerful. And yeah, again, I do relate to those lyrics. [Laughs]
A very important question: why is "Get Up" only 36 seconds?
Haerin: Because it's an interlude track, first and foremost. And if you were to look at the order of songs on this EP, "Get Up" is sitting right in the middle of two tracks, so I think that positioning has the job of bringing the entire EP together.
We need more, because that song is so good! Also, "Cool With You" shows a more mature side of NewJeans. When you think of the other members, in what other ways have you noticed their growth?
Hyein: I am the youngest one in the group, so it feels a bit weird to be commenting on the other members. [Laughs]
Minji: No, it’s not. [Pats Hyein’s shoulder]
Hyein: But if I were to speak for the entire group, I think that the type of feedback that we exchange amongst one another has gotten much more specific and detailed, and we are quicker to understand that feedback and apply it to what we do. We have three title tracks in this EP, and each song has a different genre of choreography, so when we were practicing, we had to really focus on putting ourselves in a different mood for each.
This EP talks a lot about time and the timing of certain things, as in "ASAP" and "ETA." You're teenagers now, but do you feel like grown ups? Or do you still feel like kids sometimes?
Danielle: When I was younger, I was always like, "I wanna be older, and I want to be more mature." [Laughs] But now I feel like growth comes naturally when you enjoy the present as much as you can.
Being with the members makes me feel like I'm still a kid sometimes. When I look at myself in music videos from a year ago, I look much different than how I look now, and so I think it's about your mindset, your environment, and who you're around with in the present. The boundaries between kids, teenagers, and adults, I don't feel they are that important.
Minji: I definitely agree. It’s not that important.
Hanni: And we have such wonderful staff members who help us enjoy everything even more. So whether we’re more mature or kids, I think just being able to enjoy it is the most important.
Danielle: Each of us have very different sides. It’s fun to get to know them.
Your songs are often minimalistic and delicate, which stands out in an industry where over-the-top tracks are quite popular. Is there strength in softness?
Haerin: We have a distinct style, but we also like to think that our style is very fluid, and that we are not putting ourselves in boxes. We’re always taking on new challenges and enjoying the ride; that’s what makes NewJeans.
Our music might sound minimalistic and delicate right now, but who knows what's coming in the future? I think that sort of uncertainty and mystery makes this journey more exciting.
As young women growing up in the entertainment industry, how do you balance your personal lives with your onstage personas? Is there a separation between the two?
Hanni: I don't think there is a very clear separation between the two, because music for us started out as a hobby, and soon it turned out into something we really enjoy, so it was very much molded in childhood.
I think we always try to focus on how we can be professional and how we can perform more enjoyable stages for everyone, and doing this is just a part of who we are. There is no line at all. We are silly as we are on and off camera anyways. [Laughs] It’s just lots of fun.
In Korea, you are celebrating the Year of the Rabbit — an animal that is sort of a motif to NewJeans and also the name of your fandom, Bunnies. 10 years from now, how do you think you will look back on this year?
Minji: Well, 10 years is many years down the line, but I do think that I will still be doing what I love. And if [future] me just looks back on me right now, I think she would just feel an immense amount of gratitude for our members, for all the hard work, and be proud of what we're doing.
What's Next For K-Pop? A Roundtable Unpacks The Genre's Past, Present And Future
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New Music Friday: Listen To New Songs From Travis Scott, Britney Spears, NewJeans & More
July 21 marks a big day of new music releases, including star-studded collaborations like Travis Scott, Bad Bunny and The Weeknd's "K-POP" and a new EP from NewJeans. Hear some of the biggest new songs on GRAMMY.com.
|GRAMMYs/Jul 21, 2023 - 08:06 pm
Like so many New Music Fridays before it, July 21 brought a cornucopia of fresh and unique sounds from all over the map.
Want to hear Travis Scott, Bad Bunny and the Weeknd get mellow and psychedelic? Raring to hear the latest dispatch from a One Direction member? Want a taste of A$AP Rocky's long-awaited next album? Is a Britney-shaped chunk missing from your musical life? Want to hear the future of K-pop?
To these and other questions, this slew of tunes will provide answers. In the below roundup, hurtle into the weekend with wildly divergent sounds from some of music's top acts — many with sizable GRAMMY legacies.
Travis Scott, Bad Bunny, The Weeknd — "K-POP"
A week before nine-time GRAMMY nominee Travis Scott's Utopia livestream event at the Pyramids of Giza in Egypt on July 28 — which will debut his new studio album of the same name — he dropped his sixth collaboration with four-time GRAMMY winner the Weeknd.
"K-POP," the album's lead single, is rounded out by three-time GRAMMY winner Bad Bunny, in his first collab with Scott. This triple-threat track has a stony, smoldering feel, with luxurious production from Boi-1da, among others — and it's elevated by its panoramic, transportive video.
ZAYN — "Love Like This"
The former One Direction member continues his solo legacy with "Love Like This," his first new single since 2021.
Therein, ZAYN extols the virtues of throwing caution to the wind when it comes to infatuation: "Everything is on the line, but I would rather be dead/If it's gonna mean a life that's lived without you, baby," he sings. "I think I gotta take that risk/ 'cause I cannot go back."
In the video, ZAYN putters around on a motorcycle on a gorgeous day. Previously signed to RCA, the singer recently moved to Mercury Records; could "Love Like This" be the ramp-up to a new album? If so, "Love Like This" offers a tantalizing taste of what's to come.
will.i.am, Britney Spears — "MIND YOUR BUSINESS"
After the termination of her conservatorship, GRAMMY winner Britney Spears dipped a toe back into her music career in 2022 with "Hold Me Closer," a duet with Elton John that includes elements of "Tiny Dancer," "The One" and "Don't Go Breaking My Heart."
Now, she's back in earnest with "MIND YOUR BUSINESS," a sassy, pulsing, electronic duet with seven-time GRAMMY winner will.i.am of Black Eyed Peas fame. The track marks the pair's fourth team-up, and first since 2014's "It Should Be Easy" from Spears' Brtiney Jean.
NewJeans — "ETA"
GRAMMY.com called NewJeans one of 10 K-Pop rookie girl groups to watch in 2023, and keeping ears on them has paid off. On July 21, they released their new EP, Get Up, to critical acclaim: NME declared that "no one can hold a candle to K-pop's rising wonder girls."
Concurrently with the release of Get Up, they released a joyous, iPhone-shot music video to its effervescent single, "ETA," in which a group of girls find a friend's boyfriend making moves on another lady.
Chris Stapleton — "White Horse"
Chris Stapleton's last album, 2020's Starting Over, helped the country crooner make a clean sweep at the 2022 GRAMMYs. At that ceremony, he won golden gramophones for Best Country Solo Performance ["You Should Probably Leave"], Best Country Song ["Cold"] and Best Country Album ["Starting Over"].
On Nov. 10, the eight-time GRAMMY winner will release his next LP, Higher. As he revealed the news on July 21, Stapleton also unveiled a majestic rocker of a single, "White Horse." "If you want a cowboy on a white horse/ Ridin' off into the sunset," he sings thunderously, "If that's the kinda love you wanna wait for/ Hold on tight, girl, I ain't there yet."
A$AP Rocky — "RIOT [Rowdy Pipe'n]"
For his latest track, A$AP Rocky dropped a stylish, charming short film for Beats depicting a harried diaper run [a fitting narrative for the new dad, soon to be dad of two, with partner Rihanna]. That only contains a minute of the song, though; it's worth luxuriating in the whole thing.
To an uneasy, lumbering beat, Rocky extols a lifestyle to die for ["My wife is erotic/ I'm smokin' exotic/My whip is exotic"] as well as his unparalleled connections ["I just call designers up, I free ninety-nine it"].
Who is the most followed K pop female idol?
Most-followed female K-pop idols on Instagram.
BLACKPINK's Lisa [96.8 million followers] ... .
BLACKPINK's Jennie [80.8 million followers] ... .
BLACKPINK's Jisoo [75. ... .
BLACKPINK's Rosé [73.5 million followers] ... .
IU [30.9 million followers] ... .
Girls' Generation's Taeyeon [18.9 million followers] ... .
HyunA [18.6 million followers].
What is the top Kpop girl group in October 2023?
BLACKPINK, NewJeans, and IVE lead the top 50 Kpop girl group brand reputation rankings in October 2023. The Korean Business Research Institute has revealed the latest rankings for the top female idol groups in the Kpop industry.