2023 Nissan Maxima Platinum price

September 16, 2022 03:47 PM Eastern Daylight Time

NASHVILLE, Tenn.--(BUSINESS WIRE)--With generous V6 horsepower, eye-catching design and the peace of mind of standard safety technology, the 2023 Nissan Maxima is on sale now with a starting Manufacturer’s Suggested Retail Price (MSRP)1 of $38,140.

Maxima continues to earn awards, including the 2022 model receiving an Insurance Institute for Highway Safety (IIHS) TOP SAFETY PICK+ designation (for the 2022 model)2. More recently, U.S. News & World Report named Maxima to its annual Best Car for Teens awards in the category of $35,000 to $40,000.

Every Maxima features standard Nissan Safety Shield® 3603, which includes Automatic Emergency Braking with Pedestrian Detection, Blind Spot Warning, Rear Cross Traffic Alert, Lane Departure Warning, High Beam Assist and Rear Automatic Braking. Additional standard driver assistance technologies include Intelligent Cruise Control, Traffic Sign Recognition and Intelligent Driver Alertness.

For 2023, all Maxima grades adopt Nissan’s new brand logo inside and out, and Maxima Platinum adds semi-aniline leather seating surfaces and illuminated kick plates.

Maxima is offered in three well-equipped grades – SV, SR and Platinum.

Manufacturer’s Suggested Retail Prices1 for the 2023 Nissan Maxima:

Maxima SV

$38,140

Maxima SR

$43,300

Maxima Platinum

$44,250

Specifications on all 2023 Nissan Maxima grades, as well as fuel economy, photos and videos, are available in the full press kit.

For more information about our products, services and commitment to sustainable mobility, visit nissanusa.com. You can also follow us on Facebook, Instagram, Twitter and LinkedIn and see all our latest videos on YouTube.

  1. MSRP excludes applicable tax, title, license fees and destination charges. Dealer sets actual price. Prices and specs are subject to change without notice. Destination and handling $1,095.
  2. For more information see www.iihs.org.
  3. Nissan Safety Shield technologies can't prevent all collisions or warn in all situations. See Owner's Manual for important safety information.

The 2023 Nissan Maxima pushes both the performance and luxury limits of mainstream sedans. Prices start at $38,140.

There’s a little clique of sedans that aren’t the typical commuter or rental-fleet regulars. The Maxima is one of them. It packs a 300-horsepower V6 as standard and bedecks its cabin with premium materials.

Sadly, that clique is about to become even smaller. Nissan intends to discontinue the Maxima after this model year, although the company might re-purpose the name for an all-electric sedan it has in the pipeline.

As this generation of Maxima heads for the exit, it does so with a particular combination of virtues.

2023 Nissan Maxima Pricing

The 2023 Nissan Maxima starts at $38,140, plus a destination charge, for the first of the three trim levels, the SV.

The SR is $43.3K and the Platinum tops out at $44,250. With a few options like premium paint, multicolored cabin lighting, and a rear spoiler, this priciest 2023 Maxima could be more like $45.5K.

Although the Maxima is classified as a midsize sedan, newer compact sedans have since arrived with comparable space and similar power. The Acura TLX and Genesis G70 luxury sedans both start at around $40K. The Kia Stinger (based on the same platform as the G70, yet considered to be a midsize sedan) begins around the $37K mark. They don’t have V6 engines as standard, but their turbocharged 4-cylinder engines are punchy. For those seeking something fresher and out of the ordinary, the new-for-2023 Toyota Crown is in the same financial ballpark.

Before buying a new Maxima sedan, check the KBB.com Fair Purchase Price to see what others in your area paid for theirs. The Maxima holds its value reasonably well, but the Kia Stinger does better.

Driving the 2023 Nissan Maxima

Nissan’s idea of raising a mainstream sedan to near-luxury levels and then adding a gutsy V6 is fundamentally good. The 2023 Maxima has a well-judged amount of muscle — 300 horsepower is more than adequate for most people spending all their time on public roads.

Whereas a company like BMW would have installed rear-wheel drive, the Maxima has front-wheel drive exclusively. It’s less sporty but more easily managed. Whenever understeer occurs, where the nose fails to hold a tight line through quick corners, a gentle lift off the throttle will get things settled down again.

Nissan takes this approach further by adding Intelligent Trace Control as standard. It can apply light braking to the inside rear wheel to help the 2023 Maxima tackle curves with precision.

We have decided to gripe about the continuously variable automatic transmission (CVT), though. Despite being a tolerable example of a CVT, it’s never going to be as responsive and quick-shifting as a conventional automatic with real gears.

This still leaves us with a nicely powerful car that’s easy to drive. The suspension is composed yet forgiving; the SR has the sportiest setup, which might be too firm for some tastes. The steering would be better with more feel, but we could live with it.

Interior Comfort

Traditionally, the Maxima has been lumped together with large sedans such as the now-discontinued Toyota Avalon. But its interior dimensions are closer to a typical midsize sedan like the Nissan Altima.

For example, the Maxima’s rear legroom has 34.2 inches. The Altima has an extra inch. The Maxima’s trunk area is 14.3 cubic feet. The Altima’s is 15.4.

Looking on the bright side, space up front is plentiful, while the materials and the way they’ve been put together are of above-average quality. The front seats are road-trip comfortable, the cabin is quiet (the top two trims have active noise cancellation), and the flat-bottomed steering wheel performs the dual tasks of adding a sporting air as well as making it easy for the driver’s knees to slide under.

This year, the Platinum trim gains seating surfaces of semi-aniline leather, along with illuminated kick plates.

Exterior Styling

The black-adorned rear pillars that launched a thousand “floating roof” designs. Well, not a thousand, but quite a few. They appeared first on this Maxima and are still a distinguishing feature.

The Maxima’s trail-blazing times are behind it, however. The sedan form, in general, is looking like an endangered species these days.

The SV trim has 18-inch alloy wheels, while the SR and Platinum wear 19-inch rims. To complement the SR’s standing as the sportiest 2023 Maxima, it finishes those wheels and other exterior elements in black.

Favorite Features

1. V6 engine
There’s a lot to admire about a lively Nissan V6. It’s even won awards. It responds well to an assertive right foot and sounds good as it does so.

2. Infotainment system
The good things about this setup include a rotary control as well as a touchscreen, plus satellite radio, Wi-Fi, and Apple CarPlay/Android Auto as standard.

3. Advanced Drive Assist Display
To be honest, it’s not that advanced, but this standard 7-inch LCD screen slots between the analog gauges and allows the driver to see information like average fuel consumption, or adjust various systems. It’s all controlled with buttons on the steering wheel.

4. Self-dimming rearview mirror
There’s always some person who doesn’t realize their headlights are on full beam. This is simply a great convenience feature for when that unaware driver ends up behind the 2023 Maxima.

5. Paddle shifters
Maximizing the 2023 Maxima’s driver engagement, the sporty SR trim adds paddle shifters mounted beneath the steering wheel to click up or down the gears. Simulated gears, at least, since the Maxima has a CVT.

6. Heated rear seats
Exclusive to the top Platinum trim, these add to the luxury feel of the 2023 Maxima sedan.

Engine & Transmission

Every new Maxima sedan is propelled by a 3.5-liter V6. No turbochargers or superchargers are involved. Output is 300 horsepower and 261 lb-ft of torque, and premium gasoline is required.

This energy goes through an automatic transmission to drive just the front wheels.

3.5-liter V6
300 horsepower @ 6,400 rpm
261 lb-ft of torque @ 4,400 rpm
EPA city/highway fuel economy: 20/30 mpg

3/36 Warranty

Nissan’s new-car warranty is 3 years or 36,000 miles, whichever occurs first. The powertrain is covered for 5 years or 60,000 miles.

KBB Vehicle Review and Rating Methodology

Our Expert Ratings come from hours of both driving and number crunching to make sure that you choose the best car for you. We comprehensively experience and analyze every new SUV, car, truck, or minivan for sale in the U.S. and compare it to its competitors. When all that dust settles, we have our ratings.

We require new ratings every time an all-new vehicle or a new generation of an existing vehicle comes out. Additionally, we reassess those ratings when a new-generation vehicle receives a mid-cycle refresh — basically, sprucing up a car in the middle of its product cycle (typically, around the 2-3 years mark) with a minor facelift, often with updates to features and technology.

Rather than pulling random numbers out of the air or off some meaningless checklist, KBB’s editors rank a vehicle to where it belongs in its class. Before any car earns its KBB rating, it must prove itself to be better (or worse) than the other cars it’s competing against as it tries to get you to spend your money buying or leasing.

Our editors drive and live with a given vehicle. We ask all the right questions about the interior, the exterior, the engine and powertrain, the ride and handling, the features, the comfort, and of course, about the price. Does it serve the purpose for which it was built? (Whether that purpose is commuting efficiently to and from work in the city, keeping your family safe, making you feel like you’ve made it to the top — or that you’re on your way — or making you feel like you’ve finally found just the right partner for your lifestyle.)

We take each vehicle we test through the mundane — parking, lane-changing, backing up, cargo space and loading — as well as the essential — acceleration, braking, handling, interior quiet and comfort, build quality, materials quality, reliability.

More About How We Rate Vehicles

What is the price of Nissan Maxima platinum?

– With generous V6 horsepower, eye-catching design and the peace of mind of standard safety technology, the 2023 Nissan Maxima is on sale now with a starting Manufacturer's Suggested Retail Price (MSRP)1 of $38,140. ... 2023 Nissan Maxima pricing starts at $38,140..

Is Nissan making a 2023 Maxima?

After more than four decades and eight generations, the Nissan Maxima will end its run next year. Nissan confirmed to C/D that it will end production of the sedan in mid-2023.

Is the Nissan Maxima platinum a good car?

Yes, the 2023 Maxima is a good car. Its powerful engine provides quick acceleration, it handles well, and it comes standard with an abundance of driver-assistance features. It also has an upscale cabin with a user-friendly infotainment system. This Nissan is not without flaws, however.

How fast is the Nissan Maxima platinum?

Horsepower: 300 at 6,400 rpm. Torque: 261 lb-ft at 4,400 rpm. 0 to 60 mph time: 5.7 seconds. Maximum speed: 145 mph.