What are relatively inexpensive items that require little shopping effort?
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Show Definition a product that requires comparison shopping because it is usually more expensive than a convenience product and is found in fewer stores.Term Definition a relatively inexpensive item that means little shopping effortTerm Definition a particular item for which consumers search extensively and are very reluctant to accept substitutesTerm Definition a product unknown to potential buyer of a known product that the buyer does not actively seekTerm Definition a specific version of a product that can be designated as a distinct offering among an organization's productsTerm Definition a group of closely related product itemsTerm Definition all products that an organization sellsTerm Definition the number of product lines an organization offersTerm Definition the number of product items in a product lineTerm Definition changing one or more of a product's characteristicsTerm Definition the practice of modifying products so those that have already been sold become obsolete before they actually need replacementTerm Definition adding additional products to an existing product line in order to complete more broadly in the industry.Term Definition a name, term, symbol, design, or combination thereof that identifies a seller's products and differentiates them from competitor's products.Term Definition the part of a brand that can be spoken, including letters, words, and numbersTerm Definition the elements of a brand that cannot be spokenTerm Definition the value of a company or brand nameTerm Definition a brand that obtains at least 1/3 of its earnings from outside its homeTerm Definition a type of package labeling that focuses on a promotional theme or logo, and consumer information is secondaryTerm Definition a type of package labeling designed to help consumers make proper product selections and lower their cognitive dissonance after the purchaseTerm universal product codes (UPC)Definition a series of thick and thin vertical lines (bar codes) readable by computerized optical scanners that represent numbers used to track productsTerm Definition a confirmation of the quality or performance of a good or serviceTerm Definition Term Definition an unwritten guarentee that the good or service is fit for the purpose for which it was soldTerm Definition a product new to the world, the market, the producer the seller, or some combination of theseTerm Definition a plan that links the new product development process with the objectives of the marketing department, the business unit, and the corporationTerm Definition a marketing strategy that entails the creation of marketable new products, the process of converting applications for new technologies into marketable products.Term Definition the process of getting a group to think of unlimited ways to very a product or solve a problemTerm Definition the first filter in the product development process which eliminates ideas that are inconsistent with the organization's new product strategy or are obviously innappropriate for some other reasonTerm Definition a test to evaluate a new product idea, usually before any prototype has been created Term Definition Everything, both favorable and unfavorable, that a person receives in an exchange.Term Definition A product used to manufacture other goods or services, to faciliate an organization's operations, or to resell to other customers.Term Definition A product bought to satisfy an individual's personal wants.Term Definition A relatively inexpensive item that merits little shopping effort (consumer is unwilling to shop extensively for such an item). Examples: candy, soft drinks, combs, aspirin, small hardward items, dry cleaning, car washes.Term Definition Product that requires comparison shopping because it is usually more expensive than a convenience product and is found in fewer stores. Consumers usually compare style, practicality, price, and lifestyle compatibility.Term Heterogeneous Shopping ProductDefinition Shopping product type where products are essentially different. Examples: furniture, clothing, housing, and universities.Term Homogeneous Shopping ProductDefinition Shopping product type where products are essentially the similiar. Examples: washers, dryers, refrigerators, & televisions. *Consumers usually buy the lowest priced brand with desired features.Term Definition A product where consumers search extensively and are very reluctant to accept substitutes. Examples: rolex watches, Bose Speakers, Rolls Royce automobiles, Ruth's Chris Steakhouse. *Distribution is usually limited in specific geographic areas where brand names and quality are very important.Term Definition A product known to the potential buyer, or a known product that the buyer does not actively seek. Thought of unneeded products we don't like to think about. Examples: insurance and burial plots *Usually require aggressive selling and persuasive advertising.Term Definition A specific version of a product aht can be designated as a distinct offering among an organization's products.Term Definition A group of closely related product items.Term Definition All products that an organization sells.Term Benefits from organizing a product lineDefinition Advertising economies, Package uniformity, Standardized components, Efficient sales and distribution, and Equivalent quality.Term Definition The number of product lines an organization offers.Term Definition The number of product items in a product line.Term Types of adjustments organizations can make to product items, lines, and mixes.Definition Product Modification, Repositioning, Product Line Extension, Product Line Contraction.Term Definition Changing one or more of a product's characteristics.Term Definition The practice of modifying products so those that have already been sold become obsolete before they actually need replacement.Term Definition Changing consumers' perceptions of a brand. Example: DeBeer's advertising women to buy their own diamond rings.Term Definition Adding additional products to an existing product line in order to compete more broadly in the industry. What type of products are purchased with little shopping effort?A convenience product is an inexpensive product that requires a minimum amount of effort on the part of the consumer in order to select and purchase it. Examples of convenience products are bread, soft drinks, pain reliever, and coffee.
Which type of consumer product is relatively inexpensive?Convenience goods are often purchased through habit or impulse and are relatively inexpensive. Pricing is important for convenience goods to ensure that demand for them among consumers does not wane with the ebbs and flows of mainstream markets.
Which of the following is relatively inexpensive and requires little shopping effort?Convenience products are relatively inexpensive items that require little shopping effort. Soft drinks, candy bars, milk, bread, and small hardware items are examples. Consumers buy them routinely without much planning.
What type of product is a relatively inexpensive item that merits little shopping effort?A convenience product is something that is relatively inexpensive that merits little shopping effort. That is a consumer is unwilling to shop extensively for such an item.
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